Insights

Bondi Beach residents were greeted with a powerful message after a four-metre-high plastic poop representing the amount of waste that enters the world’s oceans every 30 seconds was installed on their iconic beach.  It made headlines worldwide including The Guardian, The Independent, UN Water, Yahoo NEWS Australia, NowThisNews, SBS News, The New Zealand Herald, OneNews, NewstalkZB, ABC Australia, Canberra Times, The Atlantic and many more.

Let's break down the key criteria that Certified 'Ocean Bound Plastic' must meet and why plastic pollution collected from up to 50km from the coast is considered 'Ocean Bound'. Spoiler alert: Water plays a crucial role in transporting plastic from miles inland to the ocean!

Over the years we have been honoured to win several awards for sustainability and innovation, but this one feels different (and excites us as much) because it is also a recognition of the inclusive and diverse workplace we have fostered over the past 5 years.

It is no secret that sustainability has become a buzzword. From the fashion industry to the food industry, companies are constantly striving to be more ‘sustainable’. At Better Packaging Co. we’re not ditching ‘sustainability’ because it’s gone mainstream, we’re saying sayonara because it is simply not enough.